Latest News
Prestige Names Brandfundi Brand Communication Company of the Year
Based on service excellence, innovative practices, values, ethics, and performance consistency, Brandfundi was just awarded Brand Communication Company of the Year – Gauteng by The Prestige Awards. This is the boutique agency’s third consecutive win in these awards.
Earn while you learn with these tips from The IMM Graduate School
Earn while you learn is one of the fastest-growing benefits of online education for professionals who want to upskill – and let’s face it, continuous learning is becoming a permanent feature of any career these days, given the accelerated pace of change. The benefits of distance learning for adult learners are many – from keeping […]
SAS survey: Middle East and Africa companies understand importance of delivering experiences that matter
More than half (62%) of companies across the Middle East and Africa (MEA) plan to increase their investments in solutions to improve the customer experience (CX) by up to 50% by 2024. 22% even plan to increase spending by up to more than double for technologies such as analytics, personalisation, and smart assistants. These are […]
Omnisient appoints Tony Houldsworth as Chairman following recent investment round
Omnisient, provider of the leading consumer privacy-protecting data collaboration platform in emerging markets, has appointed Tony Houldsworth as Chairman of the Board and CEO of UK & Europe.
Black Friday Is Bad for Business
Black Friday attracts promiscuous, bargain-hunting customers, which ultimately destroys brand loyalty and throws margin down the drain. Can it be that profitability and customer loyalty are bad for business? Of course not. How, then, can Black Friday be good for business? asks Michelle Steyn, Marketing & Sales Director: Bateleur Brand Planning.
Oja! Farms wins a STAYCOLD Underbar for their establishment
Oja! Farms, located in Middleburg, Mpumalanga is the winner of STAYCOLD International’s #itcouldbeyours Underbar competition. They have won a new Staycold Glass Door Underbar with Pizza Top for their soya plant establishment. The panel deemed them the most deserving winner out of the 54 entries received from chefs, restaurants, and other establishments located in the Southern African Customs Union (SACU).
Africa’s largest retailer among investors in data collaboration start-up
Omnisient, provider of the leading consumer privacy-protecting data collaboration platform in emerging markets, has closed an over-subscribed expansion round led by Buffet investments, KLT and Africa’s largest retailer, the Shoprite Group.
The DNA of an Unhappy Shopper
What is the DNA of an angry shopper? Have we ever stopped to look at the red-faced, spluttering and irate individual before us and break down the meltdown occurring right before our eyes?
Can Money Buy Happiness?
Can money buy happiness? Money is important to happiness; ask anyone who doesn’t have it. The recently released 2022 Bateleur Vantage Point survey explored many facets, including the concept of happiness.
Bye, our Beloved Country
Unlike previous generations who were more focused on working hard to accrue wealth, Gen Z and Millennials are shifting their priorities by placing greater importance on their mental health, mindfulness, and a healthy work-life balance.
Omnisient wins SA Loyalty Award for privacy-preserving data collaboration tech
Omnisient awarded “Best Loyalty Data Agency/Vendor of the Year” at the South African Loyalty Awards event for its data collaboration platform that protects consumer privacy Omnisient was awarded “Best Loyalty Data Agency/Vendor of the Year” at the South African Loyalty Awards event on 13 October for their platform’s ability to protect consumer privacy while allowing […]
Bateleur Wins Research and Development Acquisition International Award
Market research provider, Bateleur Brand Planning, has been recognised as the winner of the inaugural Research and Development Awards by Acquisition International, a leading B2B publication.
Join The Bateleur Vantage Point Webinar: Friday, 16 September 2022
Bateleur Brand Planning is hosting its inaugural Vantage Point Webinar on Friday, 16 September 2022, to discuss its extensive survey results on South African consumers.
The Art of the Possible Vlog Launched – Cloud Technology and Asset Management
Staycold International and Digital Twin based in South Africa, have just launched an IoT vlog. This video looks at a discussion on the possibilities that exist with IoT and how it could be used to redefine asset management, condition monitoring and marketing strategies. The conversation talks of the possible cost savings as well as sales driver innovations that could result in the beverage cooler space, helping beverage companies differentiate themselves. They encourage viewings and joining this conversation to see what is possible in this space. https://www.youtube.com/watch?v=d5g-EgY3_10&t=3s
SAS in South Africa appoints new Country Manager to drive local business growth strategy and reinforce governance
SAS, the leader in analytics, present in Africa since 1995, has announced the appointment of Essie Mokgonyana as the Country Manager & Sales Director for the brand in South Africa. This appointment comes in line with SAS’s strategy towards investing in growing the organisation in South Africa driven by the market needs for advanced analytics, […]
Hey Retailers, your customer data is worth billions to banks
The next couple of years are going to be tough for the retail sector. Monetization of customer behavioural data can help retailers remain profitable by providing banks and credit lenders with an alternative data source for credit scoring.
STAYCOLD’s Safety Standards Compliance
Staycold International, a South African manufacturer of self-contained commercial fridges and freezers, ensure that all units they manufacture are tested and fully comply with stringent international safety standards. This includes their latest range of even more environmentally friendly coolers which utilise flammable hydrocarbon R290 refrigerant. Staycold therefore have their Letter of Authority (LOA) that is issued by the National Regulator of Compulsory Standards (NRCS) in South Africa.
The state of research in Africa
Bateleur Brand Planning’s Kim-Lee de Vries, the market research agency’s Marketing Director, shared how their research team recently carried out frank conversations with African neighbours about the market research industry.
Putting the people back into retail marketing
Clicks and Bricks is now a 20-year-old cliché. COVID-19 catapulted consumers firmly into the domain of digital shopping, evidenced by the mushrooming of mega warehouses alongside our freeways.
The Future of HR – The Missing Link?
It used to be called Personnel Administration. It involved recruitment, training, performance management, teamwork coaching, conflict and grievance management, health and safety, policies and legislation, and the basic admin associated with employing and paying people. In recent times, the Human Resource function has taken on a more strategic and empowering role in most businesses as […]
